Privately, one lawyer for the company explained why in a letter later recovered in a court filing: "We have never raised any objection to the use of our labels feeling, for your more or less private information, that it is not too bad an advertisement." The FTC called the packaging mimicry "an indirect form of advertising aimed at children." As the Truth Initiative's Koval explained, the tobacco industry had more than a passing interest in getting kids interested in its products
"This public health initiative will be an effective tool in our efforts to stop teenagers from starting in the first place and taking up this deadly habit," the statement said
Media inquiries: Megan Arendt [email protected] | (202) 659 4310 Electronic cigarettes have hit the American market with force, and their use has increased dramatically in just a few years
University of Manchester, Manchester Elizabeth HJ (2012) Educating for the apocalypse: childhood, gender and the nuclear threat, 19791986
L'Organisation mondiale de la sant n'a jamais cach que frapper au portefeuille des fumeurs tait toujours "la mesure la plus efficace" afin d'endiguer le tabagisme