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volumes, driving 25 percent to 27 percent of its global profit, according to estimates from Piper Jaffray analyst Michael Lavery

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If the panel looks favorably upon IQOS, and FDA takes its recommendation (it usually does), the device would be the first tobacco product marketed under a modified risk claim in the US

Archived from the original on 12 June 2011

It claimed that the paper wrapped around Chesterfield tobaccos is so pure it burns without any taste or odor, and cites a highly scientific process which allows Chesterfield to reach a state of purity unmatched by other cigarette brands