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This was 69.7 million packs in 2011

By Nattira Medvedeva With e-cigarettes growing ever more popular with consumers, we have come a long way from the e-cigarettes humble beginnings a little more than a decade ago when the cig-a-like was introduced, followed by the second generation of e-cigarettes that looked like pens and had batteries that lasted longer, to todays advanced personal vaporizers (AVPs) with either a mechanical or regulated mod

By connecting the offline and online worlds, smart packagingusing tools like QR codesincreases interaction between brands and their target audiences

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Others are caught using vape pens in public places