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Industry marketing tactics using flavours and snappy package designs to make the deadly products appealing for the youth and exploiting legislative grey zones to promote them on social media are hooking a new generation on nicotine. Overall, 11.6% of young people aged 1315 in Europe use some form of tobacco

How was the data collected

Correlation was assessed with Spearmans rho and agreement was assessed using Kendalls tau-B

They are compensated in cash, digital tokens, or goods like food and healthcare

Alternatively, the growing popularity of e-cigarettes can be regarded as a golden opportunity for the industry to diversify into this market