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And while the Federal Office for Health recognizes the potentially useful therapeutic effects of the drug antioxidizing, anti-inflammatory, anticonvulsive it also points out that its medicinal effect is for now not clearly ascertained by research. The caution is reflected on the Heimat cigarette packs, which issue a warning to smokers not to drive after inhaling the cigarettes, since it is difficult to know at which point they may reach the legal limit of 1.5 mg of THC per litre of blood
Stripes, a Granny and a Cherry on Top
In Japan, where e-cigarettes are banned, smoking rates went down after IQOS was introduced
There is much at stake and the industry group, in moving into the field of public relations, needs to exercise great care not to add fuel to the flames. The underlying purpose of any activity at this stage should be reassurance of the public through wider communication of facts to the public