Without appealing cigarette packaging, a brand can hardly get exposure
If the bill passes in its current form, cigarette packages will be designed to make them as unattractive as possible and reduce brand differentiation to almost nil, with the hope of deterring current and future smokers
This study consisted of an analysis of data from surveys administered to 10th grade students in ten public high schools in Los Angeles County during the fall (baseline for this report) and spring (6-month follow-up) of 2014-2015
VLN cigarettes have VLN and Helps You Smoke Less are registered trademarks of 22nd Century Limited LLC

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