Anecdotal evidence had always pointed to negative health effects from smoking, and by the 1930s physicians were noticing an increase in lung cancer cases
This is a win for health equity, given the historic and ongoing targeting of deadly menthol cigarettes (which are easier to start and harder to quit) to the African American community and other marginalized groups
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For adults who choose to smoke, Lorillards marketing seeks to persuade those smokers to choose a Lorillard brand, the company said
(Statista, Tobacco Insider.) Marlboros product line spans three primary intensities: Marlboro Red (full flavor), Marlboro Gold (formerly Marlboro Lights, lighter casing and more Virginia leaf), and Marlboro Menthol