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He said: The demand for heated tobacco products will continue to grow as more adult smokers seek better alternatives. Globally, the total number of adult IQOS users at the end of 2023 was estimated at about 28.6million (up by 3.7million versus December 2022), of which around 20.8million had switched to IQOS and stopped smoking

It took nearly a century of scientific investigation from the mid-1800s to the landmark US Surgeon Generals report in 1964 before smoking was officially recognized as a cause of lung cancer, the researchers said, according to a news release

Skin Damage: Smoking accelerates the aging process and damages the skin

Geneva: World Health Organization, 1999

12/20/2019 Appearance Draw Burn Aroma Taste Great mild smoke with plenty of flavor and a lot of smoke