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This is particularly relevant to India, where big tobacco firms such as Philip Morris have spotted an opportunity to expand their business, recycling the promotional strategies once used in the US, as reported by Reuters

The message was clear: if men could smoke, so could women, and there would be no stopping them

Perhaps treat yourself to something special or save for a fun outing

A spokesperson for PMI told Insider that its "smoke-free products" accounted for nearly 30% of its sales in the second quarter of the year

Historically, hemp has been cultivated for industrial purposes, including fibers for textiles, building materials, and seeds for nutritional products