I happened on one ad that depicts an elderly man brandishing a cane with copy that reads, "For prompt control of senile agitation - Thorazine." The copy underneath reads, "Thorazine can control the agitated, belligerent senile and help the patient to live a composed and useful life." Yikes
Region: 4 Life will only change when you become more committed to your dreams than you are to your comfort zone. Billy Cox Hey, Im Saesha Wani
My observations have led me to conclude that concentrating personalized content in a simple area, while maintaining consistency with the brands style in the rest, effectively showcases uniqueness while preserving brand identity
For instance, you must include mandatory health warnings on your packaging
Click for full image Brand: Camel Year: 2011 Category: Cigarettes - packs/cartonSmokeless TobaccoSweepstakesTobacco Product Description: Camel cigarette packs and a tin of Camel Snus purchased in May 2011 advertising the Camel Hump Day promotion on the product packaging